Is Raising a Social Consciousness About Diet the Soulution for Healthy Eating? (0:30)
Social consciousness is an important, but hardly a lone, element of changing poor dietary habits. In this video, HealthMaker Nick Augustinos likens this goal to the anti-smoking movement, which occurred gradually over many years.
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No, its not sufficient, its not the only thin. It's one component of how we actually engage consumers, we push them in the right direction. If you think about how we raised social consciousness around smoking. At the beginning we started, everybody could smoke anywhere, and then we started saying you can smoke outside the building and then the outside the building became 20 feet from the building and now it became 100 feet from the building and now you're almost a little bit like a pariah when you smoke.
Nick Augustinos, MBA, is senior vice president, Health Information Services and Strategy at Cardinal Health. He has 27 years of managerial, consulting and business development experience in the private and public sector.
