How Can the Affordable Care Act Change for the Better?

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You've got to constantly think about your product, and making sure your product is better, that's health insurance plan. So you've got to think about how do we get the insurance company to offer better and better products? You got to think about how to make the shopping there as easy and as informative as possible.

You got to think about how you attract your customer and make sure that they like using it, and that they are faced with this forbidding thing with a lot of forms to fill out before the get the actual choices. So there's a lots of things that need to be I think tweaked and the exchange is to really make them.