Innovation is a driving force behind any type of positive, effective change. HealthMaker Pat Geraghty talks in this video about what innovation is and why it's important.
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Innovation is not just technology. I think Innovation is changing the way you think. It's moving to new ways of doing things and so we called that out in our organisation as part of our vision statement being a leading innovator helping enable healthy communities and so that innovator is technology perhaps.
It's a new process, it's thinking differently about how your customer needs to be treated and so innovation is really change in my mind and it's positive change to deliver against what the future needs are.
Patrick Geraghty is chairman of the board of directors and CEO of Florida Blue. Prior to joining Florida Blue in 2011, he was president and CEO of Blue Cross and Blue Shield of Minnesota.
