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What Audiences Are Engaging the Most in Brain Health Applications?

What Audiences Are Engaging the Most in Brain Health Applications? (0:21)

One audience in particular is signing up in droves to participate in brain exercises and assessments. In this video, HealthMaker Gregory Bayer, PhD talks about who this group is made up of, and why they're so interested.

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We are marketing to the corporate wellness market. And it's not atypical for us to enter a major corporation for example, where we will have over 30% of the employees sign up, and engage with our assessments and our brain exercises. When you compare that to other wellness programs, it's sometimes a 3 to 10x improvement over their engagements rates.