Why Does Wear-ability Matter with Mobile Health Sensors?

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Ultimately where abilities result in compliance, right, and it's kind of this has been the age old problem with medicine in general. The reason that you're not healthy, if you're not healthy is not because you don't know better necessarily. For some people it might be the case you don't know better.

For a lot of people you do know better. You just don't want to do it. You don't want to do whatever it is that the doctor prescribed so compliance is actually this really tough nut to crack. And it's a problem with medicines, it's a problem with diagnostics, it's a problem across the board and so the way to get to compliance, from our perspective is yet to drop that bar, you have to reduce the friction, reduce the requirement of the user, reduce the change in behavior and then offer as a lure, as a reward, something that the user will actually consider a reward, so via centers one step towards reducing that bar, reducing the friction, and I think it's the long term being here and everyone is here, sort of technology community in healthcare, you wish you can have data about people in real time all the time.

I think that's still, ways away from that and that's not what was happening in two or three years, I think in reality it's a series of steps and the goal is overtime to widen this window, to increase that access to the information. So, for us a bio stamp is a big step forward, if you can ask someone who wears something, if you think about it even 24 hours is a big step forward.

24 hours moving to 48 hours moving to a week, it can completely change the game.