Does Technology Help or Hurt the Obesity Epidemic?

Read Transcript

I don't think that's going to be solved with apps alone, we know that social support is very important. We know that if you hang out with people who are overweight you're more likely to become overweight, and vice versa. We know the devastating effects of obesity, and I think that we can blame technology in a sense, that we sit a lot more, and we do a lot more in this business.

I think that really that's where we talk about personnel process and technology coming together, and it takes buying as a society. It takes some willingness us for us to say okay, I'm alright with the government telling that company they can't put that much sugar or that much fat in something.

I'm okay with giving up some of my choice, and it comes back to sort of the individual rights versus rights of society etc debate, but I really feel that it's complex. Technology can be friend and foe in OVC, there's no question, but I think we have ways that we can use it. People do well with immediate feedback, they do well with incentives if you can find ways to incentivise them to do things.

Lifestyle modification is very, very challenging, but the design side of this health IT and digital health is very important because that's where we start getting engagement and we've seen people engage with these devices. What have we learnt from the gaming industry that will help us motivate people motivational pieces to that that could really be helpful.

But whatever we they develop, we can't lose the scientific rigor, we need to, they need to be based on sound principals and they need to be followed closely to assess the effectiveness of them.