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What does naturally fruit-flavored mean on food labels?

Ms. Ashley Koff, RD
Nutrition & Dietetics
Some snacks picture fresh fruit on the front label and state they are "naturally fruit flavored!" But often the real fruit contained in the package comes from a small amount of pear juice concentrate, a highly sugared form of fruit.

Also watch out for the label "made with real fruit." Most of these products have little nutrition as compared to their authentic fruit counterparts. Manufacturers put a drop of juice into the product, even though added sugar outweighs the fruit.
Mom Energy: A Simple Plan to Live Fully Charged

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Mom Energy: A Simple Plan to Live Fully Charged

       From celebrated dietitian Ashley Koff and fitness trainer to the stars Kathy Kaehler comes Mom Energy, an exciting new way for moms to tap into their own natural and renewable sources of...

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Important: This content reflects information from various individuals and organizations and may offer alternative or opposing points of view. It should not be used for medical advice, diagnosis or treatment. As always, you should consult with your healthcare provider about your specific health needs.