Skin cancer is by far the most prevalent cancer in the United States, with more than one million new cases diagnosed this year, and that number is rising by almost 5 percent annually. That accounts for half of all new cancer cases each year. Current estimates are that one in five Americans will develop skin cancer in their lifetime. Melanoma is the deadliest form, accounting for more than 75 percent of skin cancer deaths. The single biggest risk factor for most skin cancers is sun exposure, which causes 90 percent of them. The fact that these skin cancer numbers are raising means that something is obviously wrong. We're not getting the message somehow - about wearing sunscreen, about getting skin exams, about protecting ourselves from a cancer that is one of the most preventable. Skin cancers that are caught early are 98 to 100 percent curable, yet most adults have never been checked for skin cancer by a dermatologist. In a 2004 survey of 190 college students, less than 6 percent had ever checked their entire body for skin cancer. The National Cancer Institute reports that only 56 percent of adults say they protect themselves from the sun.
Find out more about this book:Simple Skin Beauty: Every Woman's Guide to a Lifetime of Healthy, Gorgeous Skin